Charles finney school

With larger, more prominent private schools dominating the landscape, The Charles Finney School struggled with low awareness. Yet, with exceptional academics, a strong Christian tradition, a welcoming family atmosphere, an award-winning robotics program, and a full spectrum of sports and extracurriculars, Finney was a hidden gem that deserved to be discovered.

Charged with raising visibility and ensuring Finney was a top choice for K-12 enrollment, the campaign embraced the school’s beloved tagline, “Do Something Greater.” It positioned every student, staff member, and family as a living symbol of all that’s great about a Finney education.